College shoppers are plugged-in, spontaneous consumers balancing campus life with what comes next. They’re passionate about music, gaming, travel and career growth, with an eye for high-tech innovation and a strong presence on social media.
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Insight
College Shoppers
Source: https://skydeo.com/insight/college-shoppers/
Audience Demographics
More Insights
Insights
Christmas Decorators
They start planning displays in October, mapping out yard layouts before Thanksgiving. Stocking up on string lights, inflatables, ornaments and wreaths, they follow decorating tutorials on YouTube and shop clearance sales year-round for next season's additions.
Insights
Black Friday & Cyber Monday Shoppers
Doorbuster alerts hit their phones before dawn. They stack cashback apps with store coupons and abandon carts the moment a better deal turns up elsewhere. Cyber Monday inboxes fill with flash sale codes and browser tabs stay open to competing retailers.
Insights
Thanksgiving Hosts
Thanksgiving hosts plan menus weeks ahead, stocking up on turkey, stuffing mix, cranberry sauce and pie ingredients. They shop early for serveware and table linens, comparing recipes online and tracking grocery deals through late November.
Insights
Holiday Shoppers
People shopping for gifts, celebrations, and seasonal deals throughout the holidays.
Related Segments
Audience segments related to this insight
Undergraduate College Graduation Shoppers
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Individuals who are in-market for undergraduate college graduation gifts or party planning.
CPM: $1.00 Skydeo
College Students
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This segment contains moms that are In the market for Back to School products for College students
CPM: $0.50 Skydeo
Moms with College Students
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In Market Moms with College Students
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College Administration
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CPM: $0.49 Skydeo
College Life
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CPM: $0.49 Skydeo
College Baseball
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People with interest in College Baseball based on search history and content consumed. Deterministic, contextual, behav...
CPM: $0.49 Skydeo