They stock up on costumes, candy, yard decorations and party supplies weeks before October 31st, browsing Pinterest for DIY costume ideas and hitting pop-up Halloween stores early. They stream
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Insight
Halloween Shoppers
Source: https://skydeo.com/insight/halloween-shoppers-2/
Audience Demographics
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Insights
Christmas Decorators
They start planning displays in October, mapping out yard layouts before Thanksgiving. Stocking up on string lights, inflatables, ornaments and wreaths, they follow decorating tutorials on YouTube and shop clearance sales year-round for next season's additions.
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Black Friday & Cyber Monday Shoppers
Doorbuster alerts hit their phones before dawn. They stack cashback apps with store coupons and abandon carts the moment a better deal turns up elsewhere. Cyber Monday inboxes fill with flash sale codes and browser tabs stay open to competing retailers.
Insights
Thanksgiving Hosts
Thanksgiving hosts plan menus weeks ahead, stocking up on turkey, stuffing mix, cranberry sauce and pie ingredients. They shop early for serveware and table linens, comparing recipes online and tracking grocery deals through late November.
Insights
Holiday Shoppers
People shopping for gifts, celebrations, and seasonal deals throughout the holidays.
Related Segments
Audience segments related to this insight
Halloween Shoppers
Seasonal Shopper Holiday
Purchase Affinity - Halloween products buyer. Sources: Self-reported surveys, Registrations and Buying activity.
CPM: $1.00 Skydeo
Halloween
Interest Holidays
People who have declared an interest in Halloween, or have declared interests in Parenting or have 1+ children. Also Peo...
CPM: $0.95 Skydeo
Halloween
Shopping Seasonal
Audience with a purchase affinity for Halloween products, based on self-reported surveys, registrations, and buying acti...
CPM: $1.00 Skydeo
Halloween Shoppers
Seasonal Shopper Seasonal
Purchase affinity - Halloween products buyer. Sources: self-reported surveys, registrations and buying activity. visit ...
CPM: $1.25 **Asterisks.com
Halloween Chocolate
ShoppingGraph CPG Food and Beverage
People who are customers of Halloween Chocolate Chocolate. ShoppingGraph segments use deterministic purchase history, in...
CPM: $0.92 Skydeo
Seasonal - Halloween Shoppers
Seasonal Seasonal - Halloween Shoppers
Purchase Affinity - Halloween products buyer. Sources: Self-reported surveys, Registrations and Buying activity.
CPM: $1.00 Adstra