This Highly Likely Soccer Fans audience is large, engaged, and well-rounded, with nearly 1.2 million people and a slight female skew. They over-index across other major sports, making them year-round sports consumers rather than single-league fans. Beyond sports, they show strong affinities for books and magazines, wearable tech, auto intenders, and premium household products, signaling a lifestyle-driven audience that values both experiences and quality.
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Insight
World Cup Fanatics
Source: https://skydeo.com/insight/world-cup-fanatics/
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Related Segments
Audience segments related to this insight
Fans
World Cup 2026 Fans
People who are interested in watching or attending matches and events related to World Cup 2026.
CPM: $1.00 Skydeo
World Cup
ShoppingGraph Purchases
This segment contains people that are World Cup apparel purchasers (Hoodies, Jerseys, Shirts, Hats, Gear, etc.). Data is...
CPM: $1.10 Skydeo
Female
World Cup 2026 Fans
Female fans interested in watching or attending matches and events related to World Cup 2026.
CPM: $1.00 Skydeo
Retail
World Cup 2026 Sponsor Lookalike
World Cup 2026 fans showing strong affinity to official retail sponsors (Adidas).
CPM: $1.00 Skydeo
QSR
World Cup 2026 Sponsor Lookalike
World Cup 2026 fans showing strong affinity to official qsr sponsors (McDonald's).
CPM: $1.00 Skydeo
Telecommunications
World Cup 2026 Sponsor Lookalike
World Cup 2026 fans showing strong affinity to official telecommunications sponsors (Verizon).
CPM: $1.00 Skydeo