HouseholdGraph segments
HouseholdGraph Audience Segments
Find HouseholdGraph audience segments for household-level consumer targeting, lifestyle signals, and family-oriented campaigns.
Featured segments
Showing 48 of 221 matching segments.
HBO
People that are likely to watch tv content on HBO
McDonalds
People that are likely to have been exposed to McDonalds advertising.
VH1
People that are likely to watch tv content on VH1
QVC: Quality. Value. Convenience.
People that are likely to watch tv content on QVC: Quality. Value. Convenience.
MTV2
People that are likely to watch tv content on MTV2
HGTV: Home & Garden Television
People that are likely to watch tv content on HGTV: Home & Garden Television
Game Show Network
People that are likely to watch tv content on Game Show Network
CNN
People that are likely to watch tv content on CNN
Bravo
People that are likely to watch tv content on Bravo
Old Navy Clothing Store
People that are likely to have been exposed to Old Navy Clothing Store advertising.
The CW
People that are likely to watch tv content on The CW
HBO2
People that are likely to watch tv content on HBO2
Cord Cutter
People who have Internet-based television services (i.e. Netflix, Hulu, etc.)
FX Network
People that are likely to watch tv content on FX Network
Cycling Fans
People that are likely to be Cycling Fans based on viewership.
Panera Bread
People that are likely to have been exposed to Panera Bread advertising.
Showtime Showcase
People that are likely to watch tv content on Showtime Showcase
FOX
People that are likely to watch tv content on FOX
MLB Network
People that are likely to watch tv content on MLB Network
CMT: Country Music Television
People that are likely to watch tv content on CMT: Country Music Television
Travel
People that are likely to watch the Travel genre.
Taco Bell
People that are likely to have been exposed to Taco Bell advertising.
Popeyes
People that are likely to have been exposed to Popeyes advertising.
HBO Comedy
People that are likely to watch tv content on HBO Comedy
DIY: Do-It-Yourself
People that are likely to watch tv content on DIY: Do-It-Yourself
Heavy TV viewers
People that are likely to be Heavy TV viewers
Science Fiction/Fantasy
People that are likely to watch the Science Fiction/Fantasy genre.
Awards Show Fans
People who are likely to watch award shows on TV
ESPN2
People that are likely to watch tv content on ESPN2
CBS
People that are likely to watch tv content on CBS
Music
People that are likely to watch the Music genre.
Trivago.com
People that are likely to have been exposed to Trivago.com advertising.
AT&T Wireless
People that are likely to have been exposed to AT&T Wireless advertising.
Ace Hardware Stores
People that are likely to have been exposed to Ace Hardware Stores advertising.
TLC
People that are likely to watch tv content on TLC
MTV: Music Television
People that are likely to watch tv content on MTV: Music Television
A&E
People that are likely to watch tv content on A&E
Home Shopping
People that are likely to watch the Home Shopping genre.
Spanish Language TV Watchers
People that are likely to watch Spanish language television.
Home Tech
People who are likely to be early adopters of home technology.
American Football Fans
People who are likely to watch American professional football on TV
DirecTV
People that are likely to have been exposed to DirecTV advertising.
Netflix Premium Subscribers
People who subscribe to Netflix and pay extra to experience no commercials.
YouTube TV Premium Subscribers
People who subscribe to YouTube TV and pay extra to experience no commercials.
MSNBC
People that are likely to watch tv content on MSNBC
Track & Field Fans
People that are likely to be Track & Field Fans based on viewership.
KFC
People that are likely to have been exposed to KFC advertising.
Hispanic
People whose ethnicity is likely to be Hispanic.
Frequently asked questions
What is HouseholdGraph used for?
HouseholdGraph helps advertisers plan around household-level behaviors, interests, purchase signals, and lifestyle patterns for consumer campaigns.
Which advertisers benefit from HouseholdGraph segments?
Retail, CPG, financial services, home services, entertainment, and family-oriented brands can use HouseholdGraph segments for more relevant audience planning.