Mobile Insights Articles

Tesla Owners Mobile Personas – Skydeo Insights

Tesla Owners Analysis by Skydeo Insights. In a recent panel study of 340 million mobile users, Skydeo analyzed Tesla car owners mobile app interests compared to non-Tesla car owners and the results are intriguing.  Tesla owners were 72 to 103 times more likely to have Charles Schwab or eTrade Investment accounts.

Who is using Bitcoin? Skydeo Insights by Apps, Age, Gender & Net Worth

Skydeo surveyed over 100,000 bitcoin users from our panel of 607 million mobile devices.
86% of bitcoin users are Male.
65% of bitcoin users are between ages 18-34.
Just 9% of bitcoin users are over age 45

Smart Home Consumer Audience

Smart Home Consumers use Sonos, Bose, Philips, Rachio Iro and other connected home products. Skydeo Insights analyzed Smart Home mobile app users and shared results.

Dropbox vs. Spotify IPO: App Intelligence – Alternative Data

Dropbox and Spotify going public is good news for the mobile marketplace so we decided to compare the two apps and their users in Skydeo. Skydeo surveyed over 250 million users from our panel of 875 million uniques.   We also tracked new app downloads during October...