Skydeo News Articles

How to Market to High Net Worth Individuals

In today's business landscape, high net worth individuals hold significant influence and purchasing power. Capturing their attention and engaging them with effective marketing strategies is crucial for businesses looking to thrive in this exclusive market segment....

Meet the Team: Ashley Spontelli, VP of Audience Intelligence

Meet Ashley Spontelli, Skydeo's VP of Audience Intelligence   We are so excited to highlight some of the amazing people that are a part of the Skydeo team. In this spotlight, we shine a light on Ashley Spontelli, our talented VP of Audience Intelligence. With a...

F1 Miami Grand Prix 2023: everything you need to know

Get ready for the second-ever Grand Prix in Miami, taking place from May 5 to May 7, 2023. The F1 Miami Grand Prix will be held at the Miami International Autodrome, located around the iconic Hard Rock Stadium in Miami Gardens, Florida. It's the newest addition to the...

Sports Market Segmentation: The 2023 NHL Playoffs

Sports Market Segmentation: The 2023 NHL Playoffs   Sports market segmentation is the process of dividing a larger audience into smaller groups based on shared characteristics, such as demographics, interests, and behaviors. By using sports market segmentation,...