Mobile Data Articles

25 Most Popular Audience Segments: May Edition

Looking for some inspiration on audiences to target? Check out this monthly segment release where we spotlight the top 25 most popular audience segments from the past month as well as some trending segments to keep a look out for the month of May. All of these...

Advertising During The Masters: How to Reach Golf Enthusiasts

Advertising During The Masters: How to Reach Golf Enthusiasts   The Masters Tournament is one of the most prestigious events in the golf calendar and a staple in the sport's history; watched by millions from all around the world. This year’s tournament drew...

Influencer Marketing: How to Find The Right Audience

  Influencer Marketing: How to Find The Right Audience   Influencer marketing has become increasingly popular in recent years as brands and companies seek out new ways to reach their target audience. By partnering with influencers who have a large following...

A Recap of the 2023 Brand Innovators Sports Marketing Upfront

A Recap of the 2023 Brand Innovators Sports Marketing Upfront   The Skydeo team attended the 2023 Brand Innovators Sports Marketing Upfront during the week leading up to the Super Bowl in Scottsdale, Arizona. It was a jam packed week featuring some of the best in...