Purchase Behaviors Segments

Epsilon Coupon Users Printed Coupons. People who use coupons that they have printed at home

Epsilon Subscription or Auto-Shipment Personal Care Customers Unlikely. People who are not likely to buy personal care products through a subscription or auto-shipment.

Epsilon Total Number of Purchases Made Online & Offline Light Buyers. The total number of lifetime purchases made by a household

Epsilon Preferred Payment Method Cash. A person who has made a purchase with either cash, check, or money order